Enamoured of the Provencal terroir, Christian Dior found inspiration therein for his first legendary perfumes.
He wrote that Miss Dior “was born of those Provençal evenings, alive with fireflies”, illuminated by
a floral bouquet, over which the May Rose reigns.
The exceptional queen of Grasse flowers is a fragrant splendour whose perfume Dior could not do without.
Today, François Demachy favours its honeyed and peppery notes, making them shine at the heart of
Miss Dior Absolutely Blooming, like a signature, and an evocation of its origins.